A full graphic identity update for Waterloo based Asub Rugby club. Asub is one of the oldest and most successful club in the Belgian rugby landscape. Their visual identity hadn't been revisited in a long while, and they sought to bring the club's image to fit their current project and vision. Whilst keeping true to the club's history, we have been working on refreshing their overall style through a new website and updated aesthetic for their social media use.
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